Environmental Policy
Whitecoat Productions is a creative video content agency committed to reducing the local and global environmental impact of all business activities, including creative development, production and post-production.

Our policy and activities in this area include:
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Complying with all relevant environmental legislation relating to our company and activities.
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Minimising waste by evaluating operations and ensuring they are as efficient as possible.
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Measuring our impact on the environment and setting targets for ongoing improvement.
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Partnering with organisations such as Green The Bid, AdGreen and The APA to stay up to date on industry standard and best practice around reducing environmental impact.
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Providing training and resources to our team to ensure awareness, understanding accountability around reducing environmental impact across the business.
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Completing AdGreen’s training and utilising their Carbon Calculator ahead of every shoot.
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Pledging and becoming a member of Green The Bid. https://greenthebid.earth/members
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Actively promoting recycling in our offices, at shoots and amongst clients and suppliers.
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Actively seeking pre-owned furniture, props and equipment to minimise the environmental impact of both production and distribution.
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Our team are in the process of completing The Institute of Practitioners of Advertising’s Sustainability Accreditation 'The Ad Net Zero Essentials Certification'.
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Regularly reviewing our approach and activities around improving sustainability and reducing environmental impact.